ADV is a sustainable investment engine, designed to source, support and supercharge the best global technology businesses.
At ADV, we’re rethinking venture funding to build a model which is efficient, transparent and fast. We accept all initial approaches through our online process and three members of our investment team review every opportunity. By doing this, we reach a fast decision and respond to your first contact quickly via our online process, read more below.Read More
After reading our investment criteria, the first step for a business seeking to partner with us for investment is to complete our Initial Contact form. Three members of our investment team make an initial assessment and aim respond to your Initial Contact within five working days.
If your business meets our initial criteria, an ADV investment lead will arrange for us to meet with you and your team. Depending on the meeting outcome, your application might then progress to the Advanced Assessment stage. Your responses to the questions we ask you at this stage will form the beginning of an investment thesis we’ll build with you.
To help you refine and develop your vision, the scrum team we build around your investment will provide you with ongoing feedback throughout the application process. By gathering information early, we’re also creating a data trail that will make it easier for you to seek follow-on funding.
We focus on backing the most innovative, highest potential, and globally disruptive technology businesses. We back entrepreneurs who want to go global from day one.Read More
The criteria for success isn’t the same for every business type, so what we look for changes according to the kind of company you’re building.
Please read our criteria carefully before beginning our investment process.
We concentrate on funding three key company types:
We provide seed, venture and growth funding for these company types (and in exceptional cases we’ll consider direct funding into pre-seed opportunities). We’ve also published our standard term sheet and legal agreement if you’d like to read them.
We are a team of operators and entrepreneurs who have started, scaled, and exited businesses.Read More
We take the long view of business-building, by delivering patient and evergreen capital. For us, patient capital means we focus on company asset value, not short-term exit value. And evergreen capital means our investors own shares in ADV so proceeds are reinvested back into ADV.
We invest and co-invest at each stage across the business lifecycle including seed, venture and growth stages. We invest across the UK, and our investment team is located across a number of UK cities.